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— A house of beauty in Príncipe Real —

A house of
quiet beauty.

A boutique salon for women who want their hour back. Skilled stylists, considered products, and quiet rooms with very good light.

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Hair styling close-up
Portrait of woman with elegant hairEst. MMXVIII
Salon detail
Calm salon interior with natural light Studio · Príncipe Real
— The house —

A salon built like a private apartment.

We opened Maison Bloom to undo what most salons get wrong: the rush, the noise, the upsell. Three rooms, four chairs, soft music, espresso. Stylists who finished training a decade ago, not last spring.

i.

Senior stylists only

Every appointment with a stylist of at least eight years on the floor. No juniors handed the scissors halfway through.

ii.

Considered products

Davines, Olaplex, Augustinus Bader. Sulfate-free, cruelty-free, formulated for results that last past the door.

iii.

An unhurried hour

We block the time you actually need so nobody is rushed. That, we think, is what an appointment should mean.

— The menu —

Services
& prices.

Honest pricing, posted in full. No surprises at checkout, no whispered upsells at the chair.

i.
Signature cut & style
Consultation, wash, precision cut, blow-dry
75 min
€85
ii.
Single-process color
Root touch-up or full single colour, gloss finish
90 min
€110
iii.
Balayage
Hand-painted highlights, gloss, blow-dry
3 hrs
€220
iv.
Bridal hair & makeup
Trial & day-of, on-location available across Lisbon
4 hrs
€450
v.
Brow shape & tint
Mapping, wax, tint, finishing oil
30 min
€38
vi.
Lash lift & tint
Keratin lift, tint, conditioning serum
45 min
€55
vii.
Studio facial
Cleanse, exfoliation, lymphatic massage, mask
60 min
€95
viii.
Full glam · Event
Hair styling and full makeup, ready for the room
90 min
€140
— How we work —

Four quiet steps,
start to finish.

01

Consultation

Fifteen unhurried minutes about your hair, your week, and what you actually want to walk out with.

02

The wash

Reclining basin, warm towels, a scalp massage that goes well past the point of being polite.

03

The work

Cut, colour, or both — performed by one stylist from start to finish. No handoffs.

04

The send-off

Styled, photographed for our notes, and sent home with a small tin of whatever you loved.

12
Years in Lisboa
8,400+
Clients welcomed
4.9★
Average review
96%
Return within a year
— In their words —

What clients
tell us back.

★ ★ ★ ★ ★
"The first salon in Lisbon where I've been told not to colour my hair. They listen, they think, and the cut still grows out beautifully four months later."
MR
Marta R.Client since 2021
★ ★ ★ ★ ★
"My wedding hair was exactly what I asked for, only better. The trial alone was worth the trip down from Porto."
CV
Carolina V.Bridal · Spring 2025
★ ★ ★ ★ ★
"I leave with a glass of wine and proper hair every six weeks. Genuinely the quietest hour of my month."
SF
Sofia F.Client since 2019
Vogue Portugal Condé Nast Traveler Time Out Lisboa Kinfolk Wallpaper* Cereal Magazine
— Common questions —

Before you
book.

How early should I arrive for my appointment? +
Five minutes is plenty. We hold your chair for a full fifteen, but the espresso is on us either way.
Do you do consultations before colour? +
Always — and they're complimentary. Fifteen minutes, no commitment, often by video if you prefer. Bring photos.
What's your cancellation policy? +
Free up to 24 hours before. Inside 24 hours we ask for 50% to cover the stylist's time. Real emergencies, of course, are real.
Can I bring my baby or my partner? +
Babies, yes — we have a quiet corner. Partners are welcome but the salon is small, so no big groups please.
Do you sell the products you use? +
Most of them. We never push — but if you fall for the conditioner, it's at the front desk in two sizes.
— The letter —

A quiet
monthly note.

One short letter a month — seasonal hair tips, what we're loving, and the occasional reader-only opening. No noise, no spam, easy to leave.

By subscribing you agree to our gentle privacy policy.
— Reserve your spot —

Two seats left
this week.

Online booking is open 24/7. Cancellations up to 24 hours before are fully refunded.

Book online